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Babarogic © 2023. Designed by Goran Babarogic

Babarogic © 2023. Designed by Goran Babarogic

Marketing

Mitten Muay Thai Event Marketing & Coverage

Video Production, Live Event Coverage, Social Media Advertising, Photography

About the Client

Mitten Muay Thai is Michigan's first M..

Industry

Sports

Links

Overview

In 2023, the Michigan Unarmed Combat Commission sanctioned Muay Thai in the state of Michigan and Michigan's first Muay Thai league, Mitten Muay Thai, was founded. To promote the event and capture this historic moment, MMT partnered with OVDO Media for marketing, video production, design, and more.

Total audience engagement and reach

Total ticket sales

Conversion rate

Process

01

Research & Analysis

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

02

Information Architecture

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Wireframing & Prototyping

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Usability Testing

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

05

Visual Design & Style Guide

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01

Research & Analysis

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

02

Information Architecture

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Wireframing & Prototyping

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Usability Testing

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

05

Visual Design & Style Guide

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

01

Research & Analysis

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

02

Information Architecture

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

03

Wireframing & Prototyping

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

04

Usability Testing

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

05

Visual Design & Style Guide

We conducted user interviews, surveys, and analyzed in-app analytics to understand the pain points and user needs. We also studied competitor apps and industry trends to gather insights

Tools